Google March 2025 Core Update -Impact on Your Website & How to Analyze It
March 28, 2025
Google launched the March 2025 Core Update on March 3rd, and it is expected to roll out completely within two weeks. In today’s blog, we will discuss this update in detail, what changes have been made, whether your website will be affected, and how you can test its impact.
Google’s Announcement on the Update
Google announced this update on Google.nl. It seems rushed, possibly because Google has now integrated with Madaan (a reference to AI-generated content). Google has been very active in the SEO community on platforms like Madaan, interacting frequently.
Interestingly, Google had previously de-indexed and blocked Microsoft Docs from search results. Who knows, maybe one day they’ll do the same with Microsoft’s other services?
What Does Google’s Announcement Really Mean?
Google claims they will focus on highlighting content creators in search results, with continuous changes throughout the year. Some updates have already been implemented, while others are coming soon.
But let’s decode the corporate language:
“More visibility for content creators” actually means AI-generated overviews will dominate.
Google will show small website links alongside AI summaries and call it “surfacing content creators.”
Interestingly, Google had previously de-indexed and blocked Microsoft Docs from search results. Who knows, maybe one day they’ll do the same with Microsoft’s other services?
Google Isn’t Sharing Full Details
Google doesn’t reveal how they improve their algorithms, but according to them, this update will fully roll out in two weeks. If the rollout started on March 13th, it should be complete by March 31st.
How to Check if Google’s Update Affected Your Website (And What to Do Next)
Google rolls out updates all the time, and sometimes, they can shake up your rankings. If you’re worried about the latest March 2025 Core Update, here’s a simple way to check its impact—and what to do if your traffic dropped.
Step 1: Wait for the Update to Fully Roll Out
Google says this update will finish rolling out in two weeks. If it started on March 13th, it should be complete by March 31st.
Don’t check rankings right away!
→ Wait until April 1–7 to get stable data.
Step 2: Compare Your Traffic Before & After
To see if the update hurt your site, compare:
✅ Pre-Update Data: March 5–12 (before the update)
✅ Post-Update Data: April 1–7 (after the update)
How to Check in Google Search Console (GSC)
- Go to the “Performance” tab in GSC.
- Select “Custom Date Range” → Enter:
- March 5–12, 2025 (before update)
- April 1–7, 2025 (after update)
- Uncheck “Total Impressions” and check “Average Position.”
- Switch to the “Pages” tab (not “Queries”).
- Sort by “Clicks (Descending)” to see your top-performing pages.
Step 3: What Do the Numbers Mean?
Drop of 1–3 positions? → Normal fluctuation. No need to worry!
Drop of 4+ positions? → The update likely affected your site.
No major change? → Your site is safe!
Example:
| Page URL | March Avg. Position | April Avg. Position | Change |
|---|---|---|---|
| /blog/seo-tips | 5.2 | 8.1 | ↓ 2.9 (OK) |
| /best-keyword-tools | 4.5 | 9.3 | ↓ 4.8 (Problem!) |
Final Conclusion
If Google’s update impacted your rankings, don’t panic—small drops (1-3 positions) are normal. For bigger declines (4+ spots), audit your content, UX, and backlinks. Improve depth, match search intent, and fix technical issues. Recovery takes time, but consistent quality updates help regain rankings. Stay patient, keep optimizing, and track progress in Google Search Console.